Client
Services
Brand Workshop
Website Content Strategy
Website Redesign
Real Estate CRM Customization
01 - The Process
X-Cap Realty’s business had evolved and their current website was no longer serving them as a sales tool for their network of licensed realtors. We engaged X-Cap in a brand workshop to define their strategy and accelerate their transformation into an innovative organization.
001
Discovery & Brand Workshop
- Dig deep into the X-Cap brand and develop a design system that embodies strength and wealth.
- Maximize the company's value proposition to investors.
- Attract more agents for the X-Cap team to mentor into agent investors.
002
Website Redesign & Strategy
- Build a website that showcased X-Cap's investment property expertise and drive to build agent relationships.
- Include event scheduling, thought leadership content, and content feeds of X-Cap's before and after transformations.
- Integrate with their existing CRM to better connect prospective buyers to the X-Cap team.