Client
Services
01 - The Process
LGI wanted to modernize their website to clearly communicate forensic expertise, speak to key audience segments, and generate more qualified inquiries through a scalable, compliant
digital platform.
001
Discovery & Strategy
Engaged in stakeholder discovery to align objectives, messaging, and design direction. Developed audience-specific content strategy and streamlined information architecture
002
Website Development
Optimized UX by designing user flows for key target audiences and codifying a visual design system for the brand. Refreshed existing content with an SEO-ready, ADA-compliant manuscript.
003
Refinement & Launch
Created an audience-driven website that balances technical credibility with clarity—using targeted messaging, intuitive navigation, and a flexible design system optimized for search, accessibility, and growth
02 - The Outcome
+35%
increase in time spent on site
+30%
lift in organic search visibility
+50
increase in case volume
